{"id":99968,"date":"2026-05-07T03:30:09","date_gmt":"2026-05-07T01:30:09","guid":{"rendered":"https:\/\/hub.tdsynnex.com\/hp-blog\/solutions-dimpression-durables-hp-largumentaire-de-vente-devenu-incontournable-pour-vos-clients\/"},"modified":"2026-05-16T01:01:22","modified_gmt":"2026-05-15T23:01:22","slug":"hp-sustainable-print-the-sales-conversation-customers-are-now-expecting","status":"publish","type":"hp-blog","link":"https:\/\/hub.tdsynnex.com\/fr\/hp-blog\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\/","title":{"rendered":"Solutions d\u2019impression durables\u00a0HP\u00a0: l\u2019argumentaire de vente devenu incontournable pour vos clients"},"featured_media":16509,"parent":0,"menu_order":0,"template":"","vendor":[],"hp-category":[647],"hp-tag":[],"class_list":["post-99968","hp-blog","type-hp-blog","status-publish","has-post-thumbnail","hentry","hp-category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.6 (Yoast SEO v28.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Solutions d\u2019impression durables\u00a0HP\u00a0: l\u2019argumentaire de vente devenu incontournable pour vos clients - TD SYNNEX Hub<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hub.tdsynnex.com\/fr\/hp-blog\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Solutions d\u2019impression durables\u00a0HP\u00a0: l\u2019argumentaire de vente devenu incontournable pour vos clients\" \/>\n<meta property=\"og:description\" content=\"L\u2019augmentation des co\u00fbts \u00e9nerg\u00e9tiques, les marges plus serr\u00e9es et les attentes croissantes des clients transforment les processus de d\u00e9cision en mati\u00e8re d\u2019impression. Pour les partenaires, la durabilit\u00e9 est devenue l\u2019un des leviers les plus concrets pour engager la conversation sur les co\u00fbts, la fiabilit\u00e9 et la valeur \u00e0 long terme. Les clients recherchent une solution [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hub.tdsynnex.com\/fr\/hp-blog\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\/\" \/>\n<meta property=\"og:site_name\" content=\"TD SYNNEX Hub\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-15T23:01:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hub.tdsynnex.com\/wp-content\/uploads\/2025\/03\/People-Office-Stock-1.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/hp-blog\\\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\\\/\",\"url\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/hp-blog\\\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\\\/\",\"name\":\"Solutions d\u2019impression durables\u00a0HP\u00a0: l\u2019argumentaire de vente devenu incontournable pour vos clients - TD SYNNEX Hub\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/hp-blog\\\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/hp-blog\\\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/hub.tdsynnex.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/People-Office-Stock-1.jpeg\",\"datePublished\":\"2026-05-07T01:30:09+00:00\",\"dateModified\":\"2026-05-15T23:01:22+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/hp-blog\\\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/hp-blog\\\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/hp-blog\\\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\\\/#primaryimage\",\"url\":\"https:\\\/\\\/hub.tdsynnex.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/People-Office-Stock-1.jpeg\",\"contentUrl\":\"https:\\\/\\\/hub.tdsynnex.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/People-Office-Stock-1.jpeg\",\"width\":2000,\"height\":1024,\"caption\":\"Des professionnels travaillant et discutant ensemble lors d\u2019une r\u00e9union dans un bureau. Une \u00e9quipe performante de professionnels lors d\u2019une r\u00e9union de travail.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/hp-blog\\\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"HP Blogs\",\"item\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/hp-blog\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Solutions d\u2019impression durables\u00a0HP\u00a0: l\u2019argumentaire de vente devenu incontournable pour vos clients\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/\",\"name\":\"TD SYNNEX Hub\",\"description\":\"All the latest programs and solutions from TD SYNNEX\",\"publisher\":{\"@id\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/#organization\",\"name\":\"TD SYNNEX\",\"url\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/hub.tdsynnex.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/TD-SYNNEX_Logo_Color_RGB-1-scaled.png\",\"contentUrl\":\"https:\\\/\\\/hub.tdsynnex.com\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/TD-SYNNEX_Logo_Color_RGB-1-scaled.png\",\"width\":3833,\"height\":739,\"caption\":\"TD SYNNEX\"},\"image\":{\"@id\":\"https:\\\/\\\/hub.tdsynnex.com\\\/fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Solutions d\u2019impression durables\u00a0HP\u00a0: l\u2019argumentaire de vente devenu incontournable pour vos clients - TD SYNNEX Hub","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/hub.tdsynnex.com\/fr\/hp-blog\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\/","og_locale":"fr_FR","og_type":"article","og_title":"Solutions d\u2019impression durables\u00a0HP\u00a0: l\u2019argumentaire de vente devenu incontournable pour vos clients","og_description":"L\u2019augmentation des co\u00fbts \u00e9nerg\u00e9tiques, les marges plus serr\u00e9es et les attentes croissantes des clients transforment les processus de d\u00e9cision en mati\u00e8re d\u2019impression. Pour les partenaires, la durabilit\u00e9 est devenue l\u2019un des leviers les plus concrets pour engager la conversation sur les co\u00fbts, la fiabilit\u00e9 et la valeur \u00e0 long terme. Les clients recherchent une solution [&hellip;]","og_url":"https:\/\/hub.tdsynnex.com\/fr\/hp-blog\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\/","og_site_name":"TD SYNNEX Hub","article_modified_time":"2026-05-15T23:01:22+00:00","og_image":[{"width":2000,"height":1024,"url":"https:\/\/hub.tdsynnex.com\/wp-content\/uploads\/2025\/03\/People-Office-Stock-1.jpeg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/hub.tdsynnex.com\/fr\/hp-blog\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\/","url":"https:\/\/hub.tdsynnex.com\/fr\/hp-blog\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\/","name":"Solutions d\u2019impression durables\u00a0HP\u00a0: l\u2019argumentaire de vente devenu incontournable pour vos clients - TD SYNNEX Hub","isPartOf":{"@id":"https:\/\/hub.tdsynnex.com\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/hub.tdsynnex.com\/fr\/hp-blog\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\/#primaryimage"},"image":{"@id":"https:\/\/hub.tdsynnex.com\/fr\/hp-blog\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\/#primaryimage"},"thumbnailUrl":"https:\/\/hub.tdsynnex.com\/wp-content\/uploads\/2025\/03\/People-Office-Stock-1.jpeg","datePublished":"2026-05-07T01:30:09+00:00","dateModified":"2026-05-15T23:01:22+00:00","breadcrumb":{"@id":"https:\/\/hub.tdsynnex.com\/fr\/hp-blog\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/hub.tdsynnex.com\/fr\/hp-blog\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/hub.tdsynnex.com\/fr\/hp-blog\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\/#primaryimage","url":"https:\/\/hub.tdsynnex.com\/wp-content\/uploads\/2025\/03\/People-Office-Stock-1.jpeg","contentUrl":"https:\/\/hub.tdsynnex.com\/wp-content\/uploads\/2025\/03\/People-Office-Stock-1.jpeg","width":2000,"height":1024,"caption":"Des professionnels travaillant et discutant ensemble lors d\u2019une r\u00e9union dans un bureau. Une \u00e9quipe performante de professionnels lors d\u2019une r\u00e9union de travail."},{"@type":"BreadcrumbList","@id":"https:\/\/hub.tdsynnex.com\/fr\/hp-blog\/hp-sustainable-print-the-sales-conversation-customers-are-now-expecting\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/hub.tdsynnex.com\/fr\/"},{"@type":"ListItem","position":2,"name":"HP Blogs","item":"https:\/\/hub.tdsynnex.com\/fr\/hp-blog\/"},{"@type":"ListItem","position":3,"name":"Solutions d\u2019impression durables\u00a0HP\u00a0: l\u2019argumentaire de vente devenu incontournable pour vos clients"}]},{"@type":"WebSite","@id":"https:\/\/hub.tdsynnex.com\/fr\/#website","url":"https:\/\/hub.tdsynnex.com\/fr\/","name":"TD SYNNEX Hub","description":"All the latest programs and solutions from TD SYNNEX","publisher":{"@id":"https:\/\/hub.tdsynnex.com\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/hub.tdsynnex.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/hub.tdsynnex.com\/fr\/#organization","name":"TD SYNNEX","url":"https:\/\/hub.tdsynnex.com\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/hub.tdsynnex.com\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/hub.tdsynnex.com\/wp-content\/uploads\/2022\/02\/TD-SYNNEX_Logo_Color_RGB-1-scaled.png","contentUrl":"https:\/\/hub.tdsynnex.com\/wp-content\/uploads\/2022\/02\/TD-SYNNEX_Logo_Color_RGB-1-scaled.png","width":3833,"height":739,"caption":"TD SYNNEX"},"image":{"@id":"https:\/\/hub.tdsynnex.com\/fr\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/hub.tdsynnex.com\/fr\/wp-json\/wp\/v2\/hp-blog\/99968","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hub.tdsynnex.com\/fr\/wp-json\/wp\/v2\/hp-blog"}],"about":[{"href":"https:\/\/hub.tdsynnex.com\/fr\/wp-json\/wp\/v2\/types\/hp-blog"}],"version-history":[{"count":4,"href":"https:\/\/hub.tdsynnex.com\/fr\/wp-json\/wp\/v2\/hp-blog\/99968\/revisions"}],"predecessor-version":[{"id":100039,"href":"https:\/\/hub.tdsynnex.com\/fr\/wp-json\/wp\/v2\/hp-blog\/99968\/revisions\/100039"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hub.tdsynnex.com\/fr\/wp-json\/wp\/v2\/media\/16509"}],"wp:attachment":[{"href":"https:\/\/hub.tdsynnex.com\/fr\/wp-json\/wp\/v2\/media?parent=99968"}],"wp:term":[{"taxonomy":"vendor","embeddable":true,"href":"https:\/\/hub.tdsynnex.com\/fr\/wp-json\/wp\/v2\/vendor?post=99968"},{"taxonomy":"hp-category","embeddable":true,"href":"https:\/\/hub.tdsynnex.com\/fr\/wp-json\/wp\/v2\/hp-category?post=99968"},{"taxonomy":"hp-tag","embeddable":true,"href":"https:\/\/hub.tdsynnex.com\/fr\/wp-json\/wp\/v2\/hp-tag?post=99968"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}