Balanced performance and proven value
HPE ProLiant Gen11 keeps your customers’ trusted workloads running at their best.
Not every customer is ready to move to the newest Gen12 platform, and they don’t have to be. HPE ProLiant Gen11 servers remain a strong, dependable choice for general-purpose, multi-workload environments, offering balanced workload optimisation for performance and value. For the right customers, Gen11 is a refresh opportunity you can act on today.
Why HPE ProLiant Gen11?
Balanced by design
Gen11 is built for general-purpose, multi-workload environments, from virtualised and containerised applications to everyday business systems.
A compelling consolidation case
Better energy efficiency
AI capability
built in
Built for the workloads your customers run every day
From core infrastructure, file and print services, and web and application hosting to virtualisation, database and small office deployments, the Gen11 portfolio covers the workloads that keep smaller businesses moving. Tower and rack options mean there’s a fit for every environment, whether that’s a server room, a branch office or under a desk.
Which customers are the right fit for Gen11?
Gen11 may be the better option for customers who have already standardised on the platform, particularly in sectors (like the public sector) where longer validation processes and slower refresh cycles are common. For these customers, staying on Gen11 aligns with their existing infrastructure and compliance requirements. It also suits customers running less complex workloads, where Gen11 provides the right balance of performance and value.
It’s worth guiding the conversation carefully, though. Customers with an eye on platform longevity, future-ready architecture or the strongest available security will find Gen12 the stronger recommendation. Starting their validation planning early helps them avoid delays later in the platform lifecycle.
Flexible ways for customers to buy
Customers don’t all buy the same way, so it helps to offer choice. HPE GreenLake, HPE Financial Services and traditional purchasing are all available for Gen11, offering everything from outright purchase to pay-as-you-go. HPE Financial Services can also spread payments over a fixed term, or defer them for up to 90 days to ease budget pressure – another reason for a hesitant customer to say yes to a refresh.
Grow every Gen11 sale
A Gen11 refresh is more than a hardware transaction. Every sale opens the door to high-value add-ons:
- HPE Compute Ops Management – secure, cloud-based server management with AI-driven insights across your customers’ entire estate.
- HPE Morpheus VM Essentials – help your customers cut virtualisation costs with socket-based licensing and simplified VM management.
- HPE Tech Care Service – give your customers direct access to HPE experts, with around-the-clock coverage that keeps systems running reliably.
- HPE Services – add managed IT, deployment support or flexible financing to build a complete solution and a recurring revenue stream.
Fast, simple ordering with HPE Smart Choice
HPE ProLiant Gen11 servers are available through the HPE Smart Choice purchase programme: fully configured, ready-to-ship solutions for SMBs, with average lead times of just 1–2 days. Get speed and simplicity, pre-configured high-demand SKUs and enterprise-grade performance, with full support from the experts at TD SYNNEX.
Learn, sell and earn with HPE Engage & Grow
HPE Engage & Grow is an automated channel incentive programme which rewards partners for completing HPE and HPE alliance training, and for selling eligible HPE products and solutions.
1 Bonus Point = 1 Euro
Since joining HPE Engage & Grow partners have earned over 3,000 bonus points.
Earn bonus points from over 20 incentives adding up to currency which can be converted into real value via the official HPE Engage & Grow branded credit card, or your company bank account.
Ready to talk Gen11?
Fill out the form below to find out more about HPE ProLiant Gen11 servers.