Digital signage has rapidly evolved into a vital asset for the hospitality and retail sectors. Over the past five years, adoption has surged, with 94% of retailers reporting enhanced in-store experiences thanks to digital displays. And this momentum isn’t slowing down. Market forecasts suggest that growth will continue at a strong CAGR, propelled by innovations in display technology and a growing demand for personalized customer interactions.
Digital signage has rapidly evolved into a vital asset for the hospitality and retail sectors. This upward trend offers a wealth of new opportunities for systems integrators and AV installers. TD SYNNEX Maverick is at the forefront of this movement, empowering partners to take advantage of emerging prospects by connecting them with top-tier vendors and proven solutions that fuel business expansion.

Samsung Displays: A Strategic Advantage
TD SYNNEX Maverick recently welcomed Samsung into its elite vendor portfolio, solidifying its status as a premier distributor of display and accessory solutions for the hospitality and retail markets.
Samsung’s professional display range includes standout products like the QMR and QBR series, delivering crisp 4K UHD visuals, dynamic color output, and advanced image processing. These features make them ideal for high-impact retail settings where eye-catching content drives customer attention and retention.
For the hospitality industry, Samsung’s HT690U Hospitality Display range offers seamless integration with in-room systems and delivers an exceptional entertainment experience for guests. These displays are engineered for 24/7 operation, built to withstand demanding environments while reducing operational downtime and maintenance costs. Plus, integrated System on Chip (SoC) technology eliminates the need for external media players, streamlining installation and reducing hardware clutter.
Enhancing Internal Communications
Digital signage’s impact extends far beyond customer-facing environments. Behind the scenes, it offers tremendous value in improving internal communications and operational efficiency.
Samsung displays can be strategically placed in break areas, office spaces, and staff lounges to communicate real-time updates, KPIs, internal announcements, or employee recognition. The same QMR and QBR displays that excel on the shop floor can drive engagement among team members, while interactive screens enable direct access to training tools, schedules, and HR materials.
This fosters a more transparent, connected, and motivated workforce, with content tailored for specific departments or locations, ensuring relevance and impact.
A Future-Ready Platform: Samsung VXT
Samsung’s cloud-powered platform, VXT, is transforming digital signage management. It allows for centralized control of multiple displays across various locations through a single, user-friendly dashboard, ideal for retail chains and hospitality groups aiming for brand and message consistency.
VXT also enables interactive features such as touchscreen support and motion-sensor engagement, which retailers can use for detailed product information or hotels can leverage for concierge-style services. The platform integrates seamlessly with content management systems, making deployment scalable and content updates easy to manage.
For integrators and installers, VXT represents an all-in-one solution that enhances the customer experience while simplifying backend complexity.
Maximising Installer and Integrator Value
To fully harness the digital signage opportunity, installers and integrators must remain closely aligned with their clients’ evolving needs. This means offering custom-fit, scalable solutions that reflect the unique objectives of each business, whether that’s ensuring a consistent retail brand presence or elevating the guest experience in hospitality.
Platforms like Samsung VXT and the brand’s wide display portfolio provide the perfect toolkit for expanding signage networks. Providing thorough training and ongoing support helps build trust and long-term relationships, while real-world case studies can demonstrate measurable ROI and further validate your solutions.
Working with TD SYNNEX Maverick opens the door to a wealth of resources, expert guidance, and cutting-edge technologies. Their strong vendor partnerships and flexible finance options ensure that integrators are equipped to deliver solutions that are innovative, reliable, and future-proof.
Digital signage is more than a visual upgrade, it’s a powerful strategic asset for retail and hospitality businesses. By combining Samsung’s world-class display technology, the advanced control of Samsung VXT, and the comprehensive support of TD SYNNEX Maverick, installers and integrators can offer clients tangible, transformative results.
The digital landscape is full of opportunity, now is the time to seize it!